Very good.

I initially thought renting a car in Italy would be complicated. But Hertz made it very simple. When asked if I needed additional insurance, I declined and they didn’t push it further. Driving in Italian cities can be challenging as people drive fast and don’t follow rules. However, I enjoyed driving on Italian highways; everyone drives fast but follows the rules, similar to Northern Europe.

There are a lot of people, but you can take a number and wait instead of standing in line. Since I bought insurance in advance from home, they did not try to sell me more. The lady at the counter didn't speak English very well.

Extremely inefficient, it took almost an hour to get the car. They kept trying to upsell model upgrades and additional charges for swapping between two cars (we rented two cars). European and American customers seemed to go through much faster.

Staff at counter was very rude at drop off. Staff at pickup were dismissive and not helpful. Forced car on us we did not want or book. They tried to up sell us to get what we had originally booked. Horrible hertz.